Tagged: Self-Regulation

NEWS: EU: Local Leaders Demand Alcohol Strategy

The European Committee of the Regions (CoR) has called for the European Union to establish a new alcohol strategy and to improve labelling, increase efforts to protect children, target binge alcohol use, and encourage the use of car locks to prevent driving under the influence of alcohol…

The Regulation of Alcohol Marketing: From Research to Public Health Policy

Key findings from the collection of peer-reviewed manuscripts include: 1) Exposure to alcohol marketing is associated with youth alcohol consumption 2) Analysis of alcohol promotion during the 2014 FIFA World Cup indicates alcohol marketing practices frequently appeared to breach industry voluntary codes of practice’ 3) Alcohol industry self-regulatory codes do not sufficiently protect children and adolescents from exposure to alcohol promotions, especially through social media.
The Addiction supplement comprises 14 papers, with research presented from around the world…

NEWS: AVMSD Campaign: What About Our Kids?

EU health coalition calls for 6am to 11pm ban on advertising of alcohol and junk food
A coalition of European civil society organisations is advocating for later watershed times and restricted product placement for adverts and television marketing of alcohol and unhealthy food – by improving the current Audio-Visual Media Services Directive (AVMSD).
The advocacy campaign was officially launched today in the European Parliament with an event called “AVMSD: What about our kids?”

EVENT: What About Our Kids?

The Audiovisual Media Services Directive offers a once in a decade opportunity to protect children from commercial communications on alcohol and unhealthy foods.
Experts from a wide range of backgrounds discuss the effects of advertising on children’s behaviours, tools to reduce child exposure to commercial communications for unhealthy food and alcohol and the (in)effectiveness of self-regulatory schemes…

NEWS: Australia: Self-Regulation Fails, Kids See Alcohol Ads

New report from AARB in Australia exposes self-regulation fails, kids see alcohol ads
In Australia, the Alcohol Advertising Review Board (AARB) has published its annual report.
The AARB report exposes significant flaws in the self-regulatory alcohol advertising system in Australia, by showing several examples of concerning alcohol ads. Furthermore, the report illustrates that children and young people are being exposed to alcohol advertising, and the alcohol industry’s self-regulations continue to do nothing about it. In 2015-16, The AARB processed a total of 194 complaints and produced 110 determination reports…

NEWS: Study: More Alcohol Ads, More Alcohol Use

New study found TV advertising influences how much alcohol kids use, not just what kind of alcohol they use
The more brand-specific alcohol advertising that young people are exposed to, the higher their consumption of those brands, according to a new study led by researchers from the Boston University School of Public Health (BUSPH).
The study, entitled “Amount of Televised Alcohol Advertising Exposure and the Quantity of Alcohol Consumed by Youth” was published in the Journal of Studies on Alcohol and Drugs in October. It found an association between past-year exposure to advertising, measured in what the researchers call “adstock” units, and consumption of the brands advertised…

NEWS: South Korea: Big Alcohol Promotes “Tipsy Live”

South Korea’s leading distiller, HiteJinro, has chosen a new, appalling marketing strategy for a fresh wave of TV commercials. New ads are featuring some of the country’s hottest K-pop stars. The ad campaign is called “Tipsy Live”…

NEWS: Lithuania: Alcohol Industry Self-Regulation Criticized

In Lithuania’s largest retail stores all buyers will have to provide identification documents specifying their age – according to a new self-regulation move by the alcohol industry. The new system is illustrated in a memorandum, which the companies signed with Health Care Minister Juras Pozela in June.
But the move is receiving considerable criticism…

NEWS: Middle-School Kids Frequently Exposed To Alcohol Ads

Exposure to alcohol advertising is frequent among middle-school aged kids and may put them at risk for earlier or more frequent underage alcohol use. Greater restrictions on alcohol advertising outdoors and on television should be considered by policy-makers. A new study shows: Children as young as middle-schoolers are exposed to multiple alcohol advertisements on a daily basis, both indoors and outdoors. The study, published in the May issue of the Journal of Studies on Alcohol and Drugs, found that kids ages 11 to 14 typically saw two to four alcohol ads per day.