Corporate Consumption Complex And The Need For A New Public Health Agenda

The global epidemic of NCDs is ravaging families, communities and burdens sustainable human development. NCDs are driven by corporate practices, including the alcohol and the tobacco industry.
With the emergence of the corporate consumption complex, we must ask tough questions:
Do we want big business to set the agenda of public health, and therefore our lives? And do we want our children to be raised by corporations that imbibe them with values of individualism, instant gratification and relativism? Or do we want our children to be raised by our communities and teach them values of altruism, civic participation and a sense of compassion with others?