Tagged: Music

BLOG: Chang Beer Targeting Kids

By targeting children and youth, through sports and music sponsorship, Chang beer wants to establish brand recognition and allegiance and they aim on enticing young people to start using alcohol earlier and more. In the long-run, they want to turn Thailand from an abstaining into alcohol consuming society…

BLOG: Big Alcohol Manufactures “Holidays”

Globally operating industries like Big Alcohol, and Diageo is a leader here, want to spread one and the same patterns of behaviour and similar ways of life all over the world…